Boll & Branch
We worked with Boll & Branch as they transitioned from being a small startup to a highly competitive DTC brand. As Executive Creative Director, Hannah’s role was to evolve their look and feel, make the brand more visually distinctive, develop campaign content, recruit talent, streamline processes and mentor their in-house creative team. One of the many exercises Hannah led was to align leadership on the company’s brand values and what those proof points meant to them visually. A clear vision and trust is critical prior to any rebrand initiative.